Business and Financial Operations

Personal Financial Advisors

Advise clients on financial plans using knowledge of tax and investment strategies, securities, insurance, pension plans, and real estate. Duties include assessing clients' assets, liabilities, cash flow, insurance coverage, tax status, and financial objectives. May also buy and sell financial assets for clients.

MAY 2025 · OCCUPATIONAL WAGES

A wage reference for United States.

Published wage percentiles describe a distribution within the source occupation group. They provide context for a career decision; employer packages and job offers have their own terms.

Source wage group: Personal Financial Advisors

This wage group may include multiple detailed occupations. The figures are for the source group, which may be broader than Personal Financial Advisors. They are not an exact-title, employer, experience or seniority match.

May 2025 · USD · United States. Annual and hourly figures are shown only when the source publishes them; neither is calculated from the other.

U.S. Bureau of Labor Statistics occupational wage data, distributed through the O*NET® OnLine service.

Median annual wage$105,070USD per year · Published 50th percentile
Median hourly wage$50.51USD per hour · Published 50th percentile

Annual wage thresholds

USD per year

Hourly wage thresholds

USD per hour

Published occupational wage percentiles · United States · May 2025
PercentileAnnual wage (USD/year)Hourly wage (USD/hour)
10th$50,190$24.13
25th$72,440$34.83
50th · Median$105,070$50.51
75th$176,790$84.99
90th$357,020$171.65

“≥” means at least the published amount; “≤” means at most that amount. These are bounds, not exact values. “Not published” means the source did not provide that figure. Occupational wages follow the source definition and do not establish an employer’s base salary, equity or total compensation.

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THE WORK BEHIND THE TITLE

What this career involves.

Occupation definitions describe common work. Responsibilities and requirements vary by employer and specific job.

Selected title examples

Account ManagerAsset AnalystAsset ManagerBudget CounselorCertified Financial Planner (CFP)Chartered Financial Analyst (CFA)Client AdvisorCredit CounselorDebt CounselorEstate PlannerEstate Planning CounselorEstate Trustee
Expand more title examples (43)
Finance ConsultantFinancial AdvisorFinancial Advisor AssociateFinancial AgentFinancial ConsultantFinancial CoordinatorFinancial CounselorFinancial Investment AdviserFinancial Investment AdvisorFinancial Life PlannerFinancial PlannerFinancial Relationship ConsultantFinancial Retirement Plan SpecialistFinancial Solutions AdvisorFiscal SpecialistIndividual Pension AdviserIndividual Pension ConsultantInsurance AdvisorInsurance ConsultantInvestment AdvisorInvestment ConsultantInvestment CounselorInvestment Representative (Investment Rep)Money ManagerPatient Financial CounselorPension AdvisorPension ConsultantPersonal BankerPersonal Financial AdvisorPersonal Financial CounselorPersonal Financial PlannerPersonal Investment AdvisorPortfolio ManagerPrivate Client AdvisorPrivate Wealth Management Associate (PWM Associate)Securities ConsultantSecurities CounselorSocially Responsible Investment Advisor (SRI Advisor)StrategistWealth AdvisorWealth Management AdvisorWealth Management AssociateWealth Manager

Typical tasks

  • Interview clients to determine their current income, expenses, insurance coverage, tax status, financial objectives, risk tolerance, or other information needed to develop a financial plan.
  • Analyze financial information obtained from clients to determine strategies for meeting clients' financial objectives.
  • Answer clients' questions about the purposes and details of financial plans and strategies.
  • Review clients' accounts and plans regularly to determine whether life changes, economic changes, environmental concerns, or financial performance indicate a need for plan reassessment.
  • Manage client portfolios, keeping client plans up-to-date.
  • Recommend to clients strategies in cash management, insurance coverage, investment planning, or other areas to help them achieve their financial goals.
Expand more tasks (15)
  • Recommend financial products, such as stocks, bonds, mutual funds, or insurance.
  • Implement financial planning recommendations, or refer clients to someone who can assist them with plan implementation.
  • Contact clients periodically to determine any changes in their financial status.
  • Prepare or interpret for clients information, such as investment performance reports, financial document summaries, or income projections.
  • Explain to clients the personal financial advisor's responsibilities and the types of services to be provided.
  • Investigate available investment opportunities to determine compatibility with client financial plans.
  • Guide clients in the gathering of information, such as bank account records, income tax returns, life and disability insurance records, pension plans, or wills.
  • Monitor financial market trends to ensure that client plans are responsive.
  • Recruit and maintain client bases.
  • Meet with clients' other advisors, such as attorneys, accountants, trust officers, or investment bankers, to fully understand clients' financial goals and circumstances.
  • Devise debt liquidation plans that include payoff priorities and timelines.
  • Open accounts for clients, and disburse funds from accounts to creditors as agent for clients.
  • Inform clients about tax benefits, government rebates, or other financial benefits of alternative-fuel vehicle purchases or energy-efficient home construction, improvements, or remodeling.
  • Recommend environmentally responsible investments, such as cleantech, alternative energy, or conservation technologies, companies, or funds.
  • Conduct seminars or workshops on financial planning topics, such as retirement planning, estate planning, or the evaluation of severance packages.

Skills used in this work

Active Listening
Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Reading Comprehension
Understanding written sentences and paragraphs in work-related documents.
Speaking
Talking to others to convey information effectively.
Writing
Communicating effectively in writing as appropriate for the needs of the audience.
Critical Thinking
Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
Complex Problem Solving
Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
Expand more skills (29)
Judgment and Decision Making
Considering the relative costs and benefits of potential actions to choose the most appropriate one.
Mathematics
Using mathematics to solve problems.
Service Orientation
Actively looking for ways to help people.
Social Perceptiveness
Being aware of others' reactions and understanding why they react as they do.
Persuasion
Persuading others to change their minds or behavior.
Systems Analysis
Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes.
Systems Evaluation
Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.
Active Learning
Understanding the implications of new information for both current and future problem-solving and decision-making.
Monitoring
Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.
Coordination
Adjusting actions in relation to others' actions.
Instructing
Teaching others how to do something.
Learning Strategies
Selecting and using training/instructional methods and procedures appropriate for the situation when learning or teaching new things.
Negotiation
Bringing others together and trying to reconcile differences.
Time Management
Managing one's own time and the time of others.
Management of Financial Resources
Determining how money will be spent to get the work done, and accounting for these expenditures.
Operations Analysis
Analyzing needs and product requirements to create a design.
Management of Personnel Resources
Motivating, developing, and directing people as they work, identifying the best people for the job.
Management of Material Resources
Obtaining and seeing to the appropriate use of equipment, facilities, and materials needed to do certain work.
Quality Control Analysis
Conducting tests and inspections of products, services, or processes to evaluate quality or performance.
Operations Monitoring
Watching gauges, dials, or other indicators to make sure a machine is working properly.
Programming
Writing computer programs for various purposes.
Technology Design
Generating or adapting equipment and technology to serve user needs.
Science
Using scientific rules and methods to solve problems.
Equipment Maintenance
Performing routine maintenance on equipment and determining when and what kind of maintenance is needed.
Equipment Selection
Determining the kind of tools and equipment needed to do a job.
Installation
Installing equipment, machines, wiring, or programs to meet specifications.
Operation and Control
Controlling operations of equipment or systems.
Repairing
Repairing machines or systems using the needed tools.
Troubleshooting
Determining causes of operating errors and deciding what to do about it.
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Sources and citation.

Cite this page: Wages.fyi, “Personal Financial Advisors career and wage guide.” Link to this Wages.fyi page

This page includes information from the O*NET® 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. Wages.fyi has selected and organized this information and added wage navigation and explanations. USDOL/ETA has not approved, endorsed, or tested these modifications. Database license and attribution requirements.

Official occupation profile · Official wage reference . Wage reference: U.S. Bureau of Labor Statistics May 2025 Occupational Employment and Wage Statistics, distributed through the O*NET® OnLine service. Source data and publication dates can differ from the date this page is accessed.