Advertising Sales Agents
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.
A wage reference for United States.
Published wage percentiles describe a distribution within the source occupation group. They provide context for a career decision; employer packages and job offers have their own terms.
This wage group may include multiple detailed occupations. The figures are for the source group, which may be broader than Advertising Sales Agents. They are not an exact-title, employer, experience or seniority match.
May 2025 · USD · United States. Annual and hourly figures are shown only when the source publishes them; neither is calculated from the other.
U.S. Bureau of Labor Statistics occupational wage data, distributed through the O*NET® OnLine service.
Annual wage thresholds
USD per year
Hourly wage thresholds
USD per hour
| Percentile | Annual wage (USD/year) | Hourly wage (USD/hour) |
|---|---|---|
| 10th | $35,240 | $16.94 |
| 25th | $47,020 | $22.61 |
| 50th · Median | $64,820 | $31.16 |
| 75th | $99,990 | $48.07 |
| 90th | $146,010 | $70.20 |
“≥” means at least the published amount; “≤” means at most that amount. These are bounds, not exact values. “Not published” means the source did not provide that figure. Occupational wages follow the source definition and do not establish an employer’s base salary, equity or total compensation.
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What this career involves.
Occupation definitions describe common work. Responsibilities and requirements vary by employer and specific job.
Selected title examples
Expand more title examples (18)
Typical tasks
- Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
- Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
- Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.
- Provide clients with estimates of the costs of advertising products or services.
- Maintain assigned account bases while developing new accounts.
- Recommend appropriate sizes and formats for advertising, depending on medium used.
Expand more tasks (14)
- Locate and contact potential clients to offer advertising services.
- Draw up contracts for advertising work, and collect payments due.
- Deliver advertising or illustration proofs to customers for approval.
- Process all correspondence and paperwork related to accounts.
- Consult with company officials, sales departments, and advertising agencies to develop promotional plans.
- Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers.
- Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.
- Arrange for commercial taping sessions, and accompany clients to sessions.
- Inform customers of available options for advertisement artwork, and provide samples.
- Gather all relevant material for bid processes, and coordinate bidding and contract approval.
- Identify new advertising markets, and propose products to serve them.
- Write copy as part of layout.
- Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.
- Write sales outlines for use by staff.
Skills used in this work
- Persuasion
- Persuading others to change their minds or behavior.
- Speaking
- Talking to others to convey information effectively.
- Active Listening
- Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
- Negotiation
- Bringing others together and trying to reconcile differences.
- Social Perceptiveness
- Being aware of others' reactions and understanding why they react as they do.
- Reading Comprehension
- Understanding written sentences and paragraphs in work-related documents.
Expand more skills (29)
- Service Orientation
- Actively looking for ways to help people.
- Critical Thinking
- Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
- Writing
- Communicating effectively in writing as appropriate for the needs of the audience.
- Complex Problem Solving
- Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
- Judgment and Decision Making
- Considering the relative costs and benefits of potential actions to choose the most appropriate one.
- Monitoring
- Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.
- Active Learning
- Understanding the implications of new information for both current and future problem-solving and decision-making.
- Coordination
- Adjusting actions in relation to others' actions.
- Systems Analysis
- Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes.
- Time Management
- Managing one's own time and the time of others.
- Mathematics
- Using mathematics to solve problems.
- Learning Strategies
- Selecting and using training/instructional methods and procedures appropriate for the situation when learning or teaching new things.
- Systems Evaluation
- Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.
- Management of Personnel Resources
- Motivating, developing, and directing people as they work, identifying the best people for the job.
- Instructing
- Teaching others how to do something.
- Operations Analysis
- Analyzing needs and product requirements to create a design.
- Management of Financial Resources
- Determining how money will be spent to get the work done, and accounting for these expenditures.
- Management of Material Resources
- Obtaining and seeing to the appropriate use of equipment, facilities, and materials needed to do certain work.
- Operations Monitoring
- Watching gauges, dials, or other indicators to make sure a machine is working properly.
- Technology Design
- Generating or adapting equipment and technology to serve user needs.
- Operation and Control
- Controlling operations of equipment or systems.
- Quality Control Analysis
- Conducting tests and inspections of products, services, or processes to evaluate quality or performance.
- Programming
- Writing computer programs for various purposes.
- Equipment Maintenance
- Performing routine maintenance on equipment and determining when and what kind of maintenance is needed.
- Equipment Selection
- Determining the kind of tools and equipment needed to do a job.
- Installation
- Installing equipment, machines, wiring, or programs to meet specifications.
- Repairing
- Repairing machines or systems using the needed tools.
- Science
- Using scientific rules and methods to solve problems.
- Troubleshooting
- Determining causes of operating errors and deciding what to do about it.
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